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Choosing Better Signage


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Choosing Better Signage

Whether you are trying to attract new business or you are interested in going through and updating your home, knowing how to craft a nice sign can be a very helpful skill. It isn't always easy to know how to grasp someone else's attention, but by doing the right things, you might be able to completely overhaul your experience. I started thinking more and more about signage a few years ago, and I decided to dedicate this entire website to being able to recognize and handle great marketing ideas. Check out this site for tips that could help you each and every day.

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Suggestions For Producing An Effective "You Just Missed Us" Street Sign

Businesses use all types of signs to get the attention of would-be customers, and while it's common to place these signs close to your business, another option is to mount a sign a little farther down the road. The impetus of this sign is to let people driving past know that they missed your business — which may be valuable if they somehow neglected to see your main sign. A "You Just Missed Us" sign is something that a custom sign company can help you to produce. There are several important elements that this type of sign should include.

A Brief Description Of Your Business

Your "You Just Missed Us" sign is something that people who know about your business and people who don't know about it will see. For the former group, simply seeing your name and logo will be enough to catch their eye, but you'll need to provide a little more information for those in the second group. Make sure that your sign includes your name, logo, and a bit of information about your business. For example, "Bob's Tile — More Than 500 Tile Options In Stock." Of course, you'll also catch peoples' eyes with a slogan such as "You Just Missed Us."

Information About Distance

A "You Just Missed Us" sign is most effective when you can clearly indicate how far away your business is located. For example, you might include something that people can easily understand, such as "250 Feet Behind You" or "One Block Behind You," depending on the proximity between your business and where you're placing the sign. Of course, it's a good idea to scout out where you'll place the sign — as well as obtain the necessary permission to install it — before you get your sign made up, as this will allow you to provide specific distance information.

Helpful Details On Navigation

You can't expect that a motorist who sees your sign and wants to visit your business will simply perform a U-turn in the middle of the street and drive back to your location. It's useful, when appropriate, to provide a few brief and helpful navigational details at the bottom of your custom sign. This is especially true if a U-turn would be illegal or dangerous in this area. For example, something simple such as telling motorists to take the next right turn, follow a certain street, and then take another turn on a certain street to reach your business, can be helpful.

Contact a custom sign service for more help.